Médecins Sans Frontières (MSF) is an international, independent, medical humanitarian organization that delivers emergency aid to people affected by armed conflict, epidemics, natural disasters and exclusion from healthcare.  We offer assistance to people based on need and irrespective of race, religion, gender or political affiliation.  We have the following vacancy and are looking for a talented individual with a strong desire to contribute to humanitarian work, and commit to the aims and values of MSF to join our team in Taipei.

 

Digital Marketing Officer

 

Drive, coordinate, oversee and implement MSF Taiwan fundraising activities, initiatives or works in the online and mobile arena in a holistic way, which includes managing online activities/platforms as stand-alone donor acquisition & fundraising channel, as well as responsible for the effective integration of online fundraising interface/mechanics to the existing fundraising programs/channels in Taiwan.

 

Major Responsibilities

  • Steering the implementation of strategies, annual activity plan, new initiatives and subsequent execution planning; Identify partnership and liaison and external agency management
  • Drive and coordinate new media fundraising activities in Taiwan to ensure all initiatives are being put in a holistic timeframe to optimize the effect and results.
  • Develop, maintain and manage MSF Taiwan new media fundraising platforms to achieve the objectives of fundraising, donor acquisition, cultivation, retention and satisfaction.
  • Manage direct response online activities/platform as stand-alone fundraising channel, as well as effectively integrate online fundraising interface/mechanics to other existing fundraising channels/programs.
  • Support, advice and/or implement activities of different fundraising project owners from the online or mobile perspective
  • Oversee the design and maintenance of official website’s donation functions to ensure smooth transactions procedures
  • Plan and manage the development of thematic websites for fundraising campaigns in Taiwan

 

Requirements

  • University graduate
  • Minimum 4 years of solid experience in digital/online marketing
  • Solid experience in web analytics and online marketing tools (e.g. SEO, SEM) in driving strategic objectives via various digital channels and media
  • Strong marketing sense and analytical mindset, familiar with multimedia development and digital marketing trend in Asia region.
  • Proficiency in MS Office (Word, Excel, Power Point), Photoshop and with knowledge of HTML and web development tools.
  • Knowledge of Flash & Video/Audio editing is an advantage.
  • Fluent in Chinese and English
  • Good team-player with high flexibility
  • Good presentation skill
  • Ability to work under pressure and to respect deadlines
  • Work and liaise with internal and external stakeholders 

 

How to apply?

Please apply with a letter of motivation (in English) and full resume (in both English and Chinese), with expected salary and date of earliest availability by e-mail to [email protected].  Applicants not invited for interview within 4 weeks may consider their applications unsuccessful. All information collected is solely for recruitment purpose and will be treated in strict confidence.

 

無國界醫生是一個獨立的國際醫療人道救援組織,致力為受武裝衝突、疫病和天災影響,以及遭排拒於醫療體系以外的人群提供緊急醫療援助。無國界醫生只會基於人們的需要提供援助,不受種族、宗教、性別或政治因素左右。無國界醫生台北辦公室目前徵1位認同無國界醫生的宗旨及國際人道事務的數位行銷專員加入我們的團隊。

 

數位行銷專員

透過網路以及行動平台,全面性的推動、協調、監督與實施無國界醫生在台灣的募款策略與計畫;包含管理網路活動或平台為獨立的捐助者招募以及募款管道,同時也負責將網路介面或機制有效的整合到現有的募款計畫。

 

主要工作內容:

  • 掌控並執行活動策略、年度活動計劃,以及新活動和後續執行的計劃;聯繫並確認可合作夥伴,以及管理外部廠商/服務提供者
  • 推動並協調在台灣的新媒體募款活動,為活動提出完整的時間表,確保訊息在大眾間發揮最大的效果
  • 開發、維護和管理無國界醫生在台灣的新媒體募款平台,以實現募款,捐贈者招募、培養、保留和滿意的目標
  • 以網路直效回應活動/平台為獨立勸募管道為管理,並有效地將網路募款介面/機制整合到現有的募款管道/計畫
  • 從網路或數位的角度支援和/或實施不同募款專案負責人的活動,並提供建議
  • 監督官方網站捐款功能的設計和維護,以確保順利的交易程序
  • 規劃和管理台灣的募款活動主題網站的開發

 

資格:

  • 大學學歷
  • 至少4年數位/線上行銷工作經驗  
  • 具有網站分析以及網路行銷操作的經驗(如 SEO、SEM),透過不同的數位管道及媒體達成策略性的目標
  • 擅長行銷以及分析;熟悉亞洲地區多媒體與數位行銷趨勢發展
  • 孰悉MS Office(Word、Excel、Power Point)、Photoshop,並持有HTML與網站開發工具的知識
  • 持有flash以及影音編輯知識者佳
  • 流利的中文與英文說寫能力
  • 良好的團隊精神與彈性
  • 良好的簡報能力
  • 能承受壓力與遵守工作截止期限
  • 能與內、外部利害關係人聯繫與共事
  • 認同無國界醫生的宗旨與價值觀

 

如何申請:

將英文動機信、中、英文履歷、預期薪資與最早可到職日期等資料寄至:[email protected]。如申請人於遞交申請表後四星期內未獲邀約見,即可視作其申請不成功。所有收集的資料僅作招募用途,並會嚴格保密。

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